Supercharge Your Employer Brand with Learning and Development

webinar on demand

In the time of “the great resignation”, recruiting top talent for your organisation can be a challenging task. It is important to pay attention to how an organisation is seen from both current and future employees’ perspectives. An employer brand consists of external and internal actions to attract and keep employees. It includes sharing company’s values, culture and personality openly – and more often also highlighting the development possibilities. Since employees today have growth mindset learning and development have become a crucial part of attracting employees.

In this webinar, Sam Neo, Employer Branding Consultant, and Jari Järvelä, CVO Valamis, will answer:

  • Why is Employer Branding so important?
  • What are the different drivers for Employer Branding?
  • How can an organisation start building its employer brand?
  • How can the learning and development team contribute towards the employer brand?
  • What are the tangible examples of learning and development tools impacting the employer brand?
  • How can you drive your employer brand both for new and current employees?

Broadcasted on: Wednesday 23rd of March 2022
Duration: 1 hour


Sam Neo

Founder of People Mentality Inc, Stories of Asia & StoryBuddy

Sam is an HR professional with accelerated experience in market-leading companies such as Keppel Corporation and Changi Airport Group. His burning passion for HR has seen him take on a diverse range of roles in areas of Employer Branding, Talent Management, Business Partnership, Corporate Social Responsibility, Talent Acquisition and Employee Engagement among others. As a trusted advisor, he has worked with leaders in various large and reputable organizations such as Samsung, L’Oreal, Prudential, Diageo, Singtel Group, Under Armour, Mitsubishi Heavy Industries, ING Bank, RB, Jurong Port and more.


Jari Järvelä

Chief Visionary Officer

+358 50 564 3101

Jari has 20 years of work experience in the field of digital learning, and he has a deep understanding of both the challenges and advantages it brings. Due to his background as a Master of Education (M.Ed.), he has seen many sides of corporate learning—from training and helping teachers to understanding how digitalization can be utilized as part of learning processes, and even renewing large private and public sector organizations’ learning strategies and solutions. Jari is a co-founder of Valamis LXP (Learning Experience Platform) and has been closely involved in its product development since, which he is currently leading.